Nachum welcomed Allison Joseph’s, creator of Jew in the City (JITC) to this morning’s JM in the AM to discuss the growing phenomenon that JITC has become and how it all began. Nachum and Allison discussed a number of topics that are incorporated in the idea of keeping our Judaism relevant today. ” The JITC mission is to break down stereotypes about religious Jews and offer a humorous, meaningful outlook into Orthodox Judaism.  Jew in the City is reshaping the way society views Orthodox Jews and Judaism through social media, corporate cultural diversity training seminars,  lectures, and consulting services. The JITC team publicizes the message that Orthodox Jews can be funny, approachable, educated, pro-women and open-minded—and that Orthodox Judaism links the Jewish people to a deep and beautiful heritage that is just as relevant today as it ever was.”